Cookie Policy
Last updated: 15th January 2026
What Are Cookies
Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how visitors use their sites.
Cookies allow websites to recognise your device and store some information about your preferences or past actions. This helps improve your browsing experience by enabling personalised content, remembering your settings, and providing relevant functionality.
How We Use Cookies
Polaronex uses cookies to enhance your experience on our website, analyse website performance, and deliver relevant content and advertisements. We use both first-party cookies (set by our website) and third-party cookies (set by external services we use).
Our use of cookies helps us:
- Remember your cookie preferences and settings
- Understand how visitors use our website
- Improve website performance and functionality
- Deliver personalised content and advertisements
- Measure the effectiveness of our marketing campaigns
Types of Cookies We Use
Necessary Cookies
These cookies are essential for the website to function properly and cannot be switched off. They are usually only set in response to actions made by you, such as setting your privacy preferences or filling in forms. You can set your browser to block these cookies, but some parts of the site may not work properly.
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This includes data about which pages are visited most often and whether visitors receive error messages. We use this information to improve how our website works.
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.
Marketing Cookies
These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. They remember that you have visited a website and this information may be shared with other organisations such as advertisers.
Cookie Details
Below is a detailed list of the cookies we use on our website:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| cookie_consent | Stores your cookie preference choices | 1 year | Necessary |
| _ga | Google Analytics - distinguishes unique users | 2 years | Analytics |
| _gid | Google Analytics - distinguishes unique users | 24 hours | Analytics |
| _gcl_au | Google Ads - conversion tracking | 90 days | Marketing |
| _gcl_aw | Google Ads - conversion attribution | 90 days | Marketing |
| IDE | Google Ads - personalised advertising | 1 year | Marketing |
Third-Party Cookies
We use several third-party services that may set cookies on your device when you visit our website:
Google Analytics
We use Google Analytics to analyse website traffic and understand how visitors interact with our site. Google Analytics uses cookies to collect information about your use of our website, including your IP address, browser type, operating system, and pages visited. This information is used to compile reports on website activity and provide insights for website optimisation.
Google Ads
We use Google Ads for advertising and remarketing purposes. Google Ads cookies help us measure the effectiveness of our advertising campaigns and show relevant advertisements to users who have previously visited our website. These cookies may track your browsing behaviour across different websites.
Google Fonts
Our website uses Google Fonts to display text in specific typefaces. When you visit our website, Google may set cookies to optimise font loading and improve page performance. These cookies are considered functional as they enhance the visual presentation of our content.
Google Consent Mode v2
We implement Google Consent Mode v2, which allows us to adjust how Google Analytics and Google Ads behave based on your cookie consent choices. When you decline certain cookies, these services operate in a privacy-enhanced mode that reduces data collection whilst still providing basic functionality.
Your consent preferences are respected across all Google services we use, ensuring that your privacy choices are consistently applied throughout your browsing experience on our website.
Managing Your Cookie Preferences
You have several options for managing cookies on our website:
Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clearing your browser data and revisiting our website.
Browser Settings
Most web browsers allow you to control cookies through their settings preferences. You can typically:
- View which cookies are stored on your device
- Delete existing cookies
- Block cookies from being set
- Set preferences for specific websites
Please note that blocking or deleting cookies may affect the functionality of our website and your user experience.
Opt-Out Links
You can opt out of certain third-party cookies using the following links:
Cookie Retention
Different cookies have different retention periods:
- Session cookies: Deleted when you close your browser
- Persistent cookies: Remain on your device for a set period or until manually deleted
- Analytics cookies: Typically retained for up to 26 months
- Advertising cookies: Usually retained for up to 1 year
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our cookie usage, legal requirements, or business practices. When we make significant changes, we will notify you by updating the "last updated" date at the top of this policy and, where appropriate, provide additional notice on our website.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Polaronex Ltd
Email: privacy@polaronex.world
Phone: +44 1912 411439
Address: 199 High Street, Newcastle, Tyne and Wear, NE8D 4ZG, United Kingdom